AV Projects

The Circuitry of Life

Published

10 years ago

February 26, 2015

If you’re in downtown Los Angeles you might notice that one rooftop looks a little different from before. What was an empty rooftop on an unremarkable building is now a four-story immersive exploration called The Circuitry of Life: A Journey Through the Evolution of Technology.

Artist Heather Shaw conceived and organized the installation, but needed the help of 40 designers, animators, engineers, musicians, interactive sound designers and music curators.

https://www.youtube.com/watch?v=XZBbfRGjTd0

The team worked for a full year before The Circuitry of Life went live.

Audience members stand inside the cube, which consists of enormous structural screens, and experience an interactive show in five sections:

Face shots of audience members are taken early during the experience, then integrated into the show, establishing a customized and human connection

An exploration of the Industrial Revolution, in the context of how the transformation from an agrarian society to an industrial society paved the way for mass production and communication

Early film clips of the development of the integrated circuit, along with examples of its importance to radio communication, computer development and software and how it fundamentally changed human life over only a few decades

Exploration of the “information superhighway” and the shift of human life from a solely offline existence to online communication and relationships

Predicting the future of technology—a defacto singular consciousness held among all connected people. During this segment of the show, audience members are encouraged to touch the screen to demonstrate how interconnected everybody can be

Shaw, an LA-based futurist designer with over five years’ experience working with several A-list stars, conceived the project as an exploration of mankind’s progress from a segmented and separated species, to an interconnected community only a few steps away from a science fiction “hive mind.”

The show ran on February 20 and 21, in partnership with the Red Bull at Night program.

Red Bull

Images: Carlos Cruz | Red Bull Content Pool

via PSFK

AV Projects

The Sharjah Light Festival is back with 11 nights of colourful displays

Published

3 years ago

January 31, 2022

FrontFX Magazine

The festival kicks off next month

There’s a dazzling projection art event coming to Sharjah.

Sharjah Light Festival is returning for 2022 with 11 nights of colourful projections and music. If this year is anything like previous festivals, our eyes are in for a treat.

The colourful festival is the first and only of its kind in the region and has been running for over ten years. It attracts thousands of visitors to up to 20 locations in Sharjah each year. The designs are inspired by local culture, stories and traditions.

The 2022 Sharjah Light Festival goes from February 9 to February 20 and is organized by the Sharjah Commerce and Tourism Development Authority.

The festival brings a kaleidoscope of creative lights and colour to Sharjah’s architecture. Diverse locations are featured during the annual show, with light and sound spectacles that transform them. (Have your camera ready.) The festival uses energy-saving lighting technology and all the lights and projectors used have passed certification for environmental compliance.

The Sharjah Light Festival also showcases the emirate’s rich heritage and historical monuments. Local and international artists, musicians and light technicians collaborate to showcase the emirate’s achievements.

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